loj Philosophy

At our loj hotel, we create the kind of holiday destination we ourselves love. Cozy yet never dull. Authentic yet never outdated. A place to sleep in, indulge, simply do nothing – or everything at once. A place to relax, enjoy fine food, and experience nature.

loj, that’s us: Lena and Joseph Oberreiter. Two young hosts with hospitality in their DNA, Flachau roots, and a globetrotter spirit. We grew up here, amidst nature, guests, and a long family history in the hotel industry. We have seen the world, tested many hotel beds, and marveled at other continents. But honestly? Home is simply exceptionally beautiful. So we decided to bring our experiences home and take over Joseph’s parents’ hotel.

We are a place for relaxation, good food, and the beautiful aspects of holiday life. Neither an Adults Only nor a children’s hotel, but rather a place for all who value mindfulness and indulgence. To ensure everyone can fully enjoy their time with us, we foster a respectful coexistence. Thus, loj remains a place where every generation feels equally welcome.

Welcome to our kind of place. Make it yours.